Google accused Microsoft Tuesday of copying its search results, an accusation to which Microsoft responded to with a blase, “So What?”
Google’s anti-webspam engineer Matt Cutts accused Microsoft on stage at a Bing-sponsored event of copying Google’s results by watching what people search for using the Internet Explorer 8 toolbar and click on at Google.com, and then mimicking those results on Bing.com.
In fact, Cutts said, Google suspects that much of Bing’s improvements have come from copying Google. To test this hypothesis, Google manually set up fake results pages for very random queries, sent 20 engineers home to search on those terms using a computer with the IE8 toolbar, and weeks later those same fake results for those random results showed up on Bing.
--Ryan Singel, Wired, on Microsoft taking a page out of its anti-Mac playbook. HT: Franklin Shaddy